We believe that unreliable consumer data breeds confusion and creates misinformation, hurting both our democracy and economy. The financial toll of bad data on the US economy alone is estimated to be a staggering $3 trillion each year according to an IBM study.
At Zeist, we are building a future where conversational research and generative AI deliver clear, reliable data to political and industry leaders. Our mission is to create high-fidelity sentiment data.that empowers democracy and the economy.
Co-founder & CEO
Social psychologist with extensive experience in creating emotion-focused measurement systems. Prior to Zeist, JuYoung co-founded Ace Metrix, a revolutionary ad measurement service firm acquired by iSpotTV.
Co-founder & CTO
Technology executive in enterprise SaaS with extensive experience in consumer research operation and platform development. William served as CTO/CPO of Ace Metrix and SVP Product Innovation at iSpot.tvMetrix ad measurement service.
Chief Data Scientist
Data scientist with 20 yrs of experience in data-driven strategies across many sectors - from public institutions (UK National Trust, England Rugby Union) to e-commerce (Amazon) and decarbonization (Topsoe).
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