Decode Zeitgeist

Decode Zeitgeist Decode Zeitgeist Decode Zeitgeist

Unlock the Consumer Code

Decode Zeitgeist

Decode Zeitgeist Decode Zeitgeist Decode Zeitgeist

Unlock the Consumer Code

Consumer spending—70% of the US GDP—is driven by what people really think and feel in private. That’s why we’re building America’s first standardized database of the national zeitgeist, powered by high-fidelity sentiment data. Win elections. Grow your business. Shape the future with Zeist.

conversational research

In today's tense social climate, authentic survey responses are rare treasures. Fear of judgment silences honesty, leading to "scripted" answers. Enter conversational research.

THE POWER OF STORYTELLING

Our groundbreaking system uses storytelling to design immersive surveys. Here, respondents become active conversation partners, unafraid to share their genuine opinions. The result? High-fidelity sentiment data that uncovers raw, unfiltered truth.

Find out why the media continues to misunderstand national zeitgeist

Predictive accuracy requires understanding situational IQ

Media Analysis

Discover the connected sentiments behind economic decisions

Zeist reports cognitive relationships that drive behavior

EV Attitudes

Understand what is driving voters to stray outside of party lines

What's motivating voters, and why are polls so wrong?

Voter analysis

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